Jobs & Economy in Santa Rosa
Santa Rosa's economy has genuinely diversified beyond agriculture into healthcare, technology, and Sonoma County's real wine industry, with unemployment running a comparatively low 4.5% as of 2025.
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Learn moreHealthcare, technology, and wine anchor the local job base
Kaiser Permanente, Sutter Health, and Providence Health all maintain significant local healthcare presence; Keysight Technologies (roughly 1,300 employees) anchors technology; and Jackson Family Wines (roughly 1,152 employees), headquartered in Santa Rosa, anchors the real Sonoma wine industry.
A comparatively low unemployment rate
Unemployment ran approximately 4.5% as of 2025, a comparatively healthy, low figure -- confirm current, more recent labor-market data directly for an active job search.
A real, diversified employer base beyond wine tourism
Beyond Medtronic, Amy's Kitchen, the County of Sonoma, and Santa Rosa Junior College round out a genuinely diversified local economy, not solely dependent on wine-country tourism.
Key takeaways
- Santa Rosa's economy is genuinely diversified: healthcare, technology (Keysight), and wine (Jackson Family Wines).
- Unemployment ran approximately 4.5% as of 2025, a comparatively healthy figure.
- Notable employers include Kaiser Permanente, Sutter Health, Medtronic, and Santa Rosa Junior College.
- Confirm current, more recent labor-market data directly for an active job search.
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