Living in Frisco, TX

Collin County

Frisco's identity is sports-and-entertainment infrastructure paired with explosive growth, not corporate back-office density like Plano next door: the Dallas Cowboys relocated their headquarters and practice facility here in 2016 ("The Star"), and the PGA of America won a competitive bid to move its entire national headquarters here in 2018, anchoring a golf resort and entertainment campus at Fields Ranch. The U.S. Census Bureau ranked Frisco the 3rd fastest-growing large city in the country as recently as 2024, and that growth shows up directly in housing cost: the median sale price runs roughly $670K-$705K, meaningfully above Plano's and among the priciest in this DFW batch. 2026 coverage notes the market is cooling from its pandemic-era boom, with more inventory and longer days on market than the peak-growth years.

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Housing

Median sale price (Frisco city)$675,000

Cited at $675,000 for the trailing month, down 6.2% YoY; broader 2026 coverage puts the range at roughly $670K-$705K depending on source and month. Frisco is described in 2026 coverage as cooling from its pandemic-era boom -- more inventory, longer days on market (~70), and softening price-per-square-foot -- alongside McKinney and Prosper, the other high-permit-volume pandemic-boom suburbs.

Median sale price (Collin County)Not yet verified

Taxes

Local effective property tax rateNot yet verified

Not independently sourced at the Collin County level this session. Texas carries no income tax statewide. See the Texas hub page for the statewide property tax context -- do not treat that figure as Frisco-specific.

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The tradeoffs

Pros

Unmatched concentration of major sports/entertainment anchors in this batch -- Dallas Cowboys HQ, PGA of America HQ, FC Dallas, and a minor-league ballpark -- plus a newer housing stock reflecting its recent, rapid build-out.

Cons

The most expensive city-proper median home price in this DFW batch ($670K-$705K); the pandemic-era growth surge is now cooling, per 2026 coverage, with softening price-per-square-foot and longer time-on-market than during Frisco's peak boom years.

Who this fits

Best for: Families and buyers with a larger budget who want newer construction and a genuine sports/entertainment identity (Cowboys HQ, PGA of America) rather than Plano's more purely corporate-office character.

Maybe not for you if: Buyers prioritizing affordability or an established, lower-turnover housing stock should look at Arlington or McKinney instead -- Frisco carries the highest price point in this batch.

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Last reviewed: 2026-08-21. Independent research; see individual metric entries above for source attribution. This is not financial, tax, or legal advice -- confirm current figures with a local professional before making a decision.